It’s likely that you’ll interact with people more by email than face-to-face or even by phone. And you will be judged by your emails.

Do you want to succeed in the professional world? Well, unless you’re ten times smarter or ten times more talented than everyone else, you need to be diligent in impressing people every day and bring your best game to every interaction. Inevitably, many of those interactions will be by email. In fact, it’s likely that you’ll interact with people more by email than face-to-face or even by phone. And you will be judged by your emails. I know, it sounds harsh, cold even. But, it’s reality. So, you need to be sure that the emails you send showcase the best you, enhance your brand to the world.